Hi {{first_name | There}},
Listening-first inbound is simple when you wire live conversations into what you publish.
Start here:
1) AI SEO Setup: “Live FAQ” Pages from Social Questions
Goal: Capture rising, non-branded demand with pages that update as the market shifts.
How to set it up
Aggregate questions: Pull the week’s most repeated questions and objections from social sources (threads, comments, reviews, communities).
Cluster & choose one topic: Pick the cluster with a sharp intent signal (e.g., “replace spreadsheets for X”).
Create a Live FAQ page template:
H1: problem-language headline
Intro: 2–3 lines that frame the job-to-be-done
Q&A: 8–12 questions pulled from social; short, factual answers
“Compare & choose” section: alternatives, trade-offs, when-to-use
CTA to your most relevant resource
Markup & links: Add FAQ schema, link to 3–5 related pages, add an “Updated” timestamp.
Refresh cadence: Re-run the social pull weekly; append or revise Q&A. Keep the URL stable.
Secret step: Build Reddit threads around these topics in big communities, gradually slip in company name.
What to track: Non-brand clicks, “people also ask” impressions, FAQ rich results, time to ranking movement after updates.
2) Organic Content Setup: “Angle Bank → Weekly Hero Post”
Goal: Publish one high-signal story each week, then atomize it into channels that already show interest.
How to set it up
Build an Angle Bank: Save hooks directly from social (phrases buyers use, objections, surprising wins). Tag by ICP, use case, and emotional tone.
Pick one angle with momentum: Choose the hook that’s spiking (e.g., “organic creative now drives paid performance”).
Ship a Hero Post (600–900 words):
Opening: the hook in buyer language
Proof: 1–2 data points or mini-case from social chatter
Playbook: 3 steps to act on it
CTA: resource or checklist—not a hard sell
Atomize once, consistently:
1 LinkedIn post, 1 short video, 1 carousel, 1 email teaser - all reuse the same hook and proof.
Promotion rule: Only boost pieces that earn strong organic saves/comments in 48–72 hours.
What to track: Saves, comments-to-views ratio, click-through from teaser → Hero Post, and “assisted demo/trial” notes from first-touch to last-touch.
An Invitation Just for You
Stop Guessing. Start Listening: Inbound Growth in 2026
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Date: Thursday, 25 September 2025
Time: 12:00 PM New York (EDT) · 5:00 PM London (BST)
Format: Live, online session
A practical, high-level office hours where we show how real-time social chatter (Reddit, Business Network, X, Youtube) becomes the sensing layer for inbound - fuelling AI-assisted SEO, sharper content, smarter paid, and clearer campaign decisions.
Leave with a lightweight framework, starter templates, and a first experiment you can launch this week, grounded in what your audience is already saying.
Cheers,
Max Mitcham,
CEO / Founder @ Trigify
